Tuesday 25 February 2014

Ancillary Texts- Magazine Advert






From carrying out research about exsiting magazine adverts for CD albums, I need to create my own for my digi pak. I have a range of photo's I want to use which I took while doing my filming which follow conventions. I will create a few drafts experimenting with different images and text and experiment with what I want include.
 
 
Font ideas:
 
 
Because my album is called 'chocolate' I have been on a popular site which is called dafont.com it gives you a wide range of different fonts which could be suitable for your use. These on the left are only a small amount that you could use. Doing this has helped me look at possible ideas which I could use on my own product. I also this this for my album/CD product which is part of my digi pak. Even though from carrying out this research before into exsiting products and I choose to use a simply design/font which I got off photo shop because I liked the simplicity of it, I think
 it is still imporant to carry out the same research for this because it could work with my magazine advert even though it didn't with my previous work. The font's on the left  are from the sections 'brush strokes' and 'handwriting.' I like the detail in them but also the simplity to make it affective. I now want to produce some mock ups/drafts on photo shop using some of these fonts to see if they work well with my images and experiment untill I produce a final outcome.
 
Possible Images:
 




 Some of these images above are not great, but these are what I got of the two charecters together on the day of my filming. Some of them show the great chemistry between the charecters and I will expeirment with some of them to see what work well together.
 
Mock up 1:
 
Here shows my first experiment with creating a magazine advert, I have used a font from more the ones I found on defont.com, I like the idea of the font and the capital letters also how it stands out, but I don't like the white boxes around it. I like the photograph and how I have created continuty using black and white. It is still very basic and creating another mock up will help me explore different ideas. I also need to put in a star rating aswell as links to social media.
 
 
Mock Up 2:

This mock up I have added more information to my advert for example to star rating from NME and relations to social media, from producing 2 mock ups using the same image and text I now want to see what another image and different text would look like and maybe work better. Im not keen on the white boxes around the text.
 
Mock Up 3:

 
I really like this 3rd mock up I have produced, I have changed the image and the text. I have used a font called Mayriad Pro from photograph. This is the same one I used on my CD album by doing this it all links in and I haven't got the white boxes around the text. Even though I am pleased this mock up I want to add to it more, hopefully from spending more time on it I will finally get a finished product and outcome which I am proud of.
 
Below shows the step by step plan I got by making mock up 3 and then my finished product. From my mock up 3 I started again but using the same things I did previously but adding more and adjusting some things which I think could of made it better.


Here shows my orignal photo that I have taken, I selected the part which I want to crop.


Here shows my cropped image, it focuses on the two people I want it too, I like the expression on my characters face. With my second character looking away it creates a sense of mystery which I like. Kind of an untold story until you have watched my music video to understand. 


Here shows the change from colour to black and white, I chose this to create continuity throughout my different products. My products are all presented in black and white, from my music video, CD cover and my magazine advert.  


With my characters taking up most of my advert their wasn't much room for any writing to I thought creating this white box and the bottom helped me to present what I wanted to put. The main image won't look to cluttered with writing and also doesn't distract attention away from it. 

Adding my writing was important because I had to pick the right font for it, i chose the same font as my  CD front cover to create continuity again throughout my products. I think choosing black was a good option because it works well with my image.  



Here shows where I have put link to certain social media such as facebook and twitter this is main convention to follow which I have seen from my research. Also adding the I tunes sign shows where you can buy the album from, this shows and promotes my product even more because I tunes is the biggest resource where people get their music from. 


 Showing a star rating gives it a professional look about it, On my magazine advert my start rating and comment I put from NME. I thought this was a good one to pick because it is a magazine that fits my genre and my advert could possibly be displayed in this advert. So if people from my target audience saw this NME rating it would pull them in even more because this is a magazine they have huge influence from.   
 
 
 
Finished Product

 

Ancillary Text Planning Continued

For my digi pack I need to create a CD cover which advertises my music video and artist. I have taken a set of images while filming I did this to get some realistic shots which will draw my audience in. the CD cover is going to be a geometric template so it fits in with CDs that are around at the moment. Including my CD cover i need to include inside artwork and also arwork for the actual CD. I have a few photos I want to consider for my front cover which I will edit on photoshop and experiment with different ideas and create an unique front cover. Im going to stick to the theme of black and white which is dominant throughout my music video. This will create continuity throughtout my music video and digi pack which I think is a persific need. I have aready researched exsiting products and collecting a number of ideas.



Digi Pack Template


 
For my digi pak I am using a 6 panal digi pak with 2 CDS, having 2 CD slots so it makes my digi pak up with a CD and a DVD holder. This is used normally is the professional industry standard which would be found in shops for the adverage CD. I have chose this one because it is an easy layout and is ideal for my type of product.
 

 

This images below are possible images I could use for my album cover, some are taken while filming but also in the studio I have done a range so I can have some different ones on my album, for example posed but also in natural form: For preactising my digi pak I think that my front cover is the most important image so I have exprimented and created a few mock ups/draft to see which images work better together with the text.

 





Text Ideas-



After showing my possible images I could use, I think text is also important for my CD cover/album. I have used a sight called dafont.com to see some possible fonts/texts I could use, im yet to decide to use one from this sight or to go for the simply option and use one on photoshop but I will create a few mock ups/drafts untill I get my final outcome which I am pleased for.


Draft 1 -

Draft 2-


Draft 3-


 PhotoShop- Creating draft 3

I have shown the process below of how I produced draft 3



This first printscreen I have cropped down the original image to take away the negative space. I made sure my photogprah was compatiable with 4 panal digipack.



This second printscreen is where I have change the colour to black and white. I think this works well because it contrasts with the black and white outfits which my charecters are wearing. I have also chnaged the levels which work better and has improved my photograph/cover.




I have now added the name of my song to the front cover. I have chose white because again it fits in with the theme of the front cover. It stands out and it links in with the splashes of white which is also in my front cover.

 The name of my artist I have name 'Jamie Cording' I have chosen to display this in black because it works well with the word 'chocolate.' I am happy with this and I think with the photograph and writing it works well together.



Draft 4-





I have chosen draft 4 for my final front cover for my album, I chose this because I like the pose that my charecter is doing. It creates a nice look and works well with the studio. My music video and poster are quite similar and wanting to not break continuity I thought it would look nice to add something extra and make it abit different. For the rest of my album I have chose images which would suit it best and for my CD's I have decided to leave these in colour because all my products are presented black and white I think it looks nice with a splash of colour and the on the CDs because they link together and I think it works will with the other images that fit in my album. For my back cover I have used simply black and white which works well to show simplicty, I have shown all conventions to a real media product for example the barcode, the producer and the designer aswell as the copyright information. I have also done this on my CD to give it a porfesstional look. Below shows my final album cover for when printed off will work well and show a real and professional product along side my magazine poster/advert.

Final Album Cover